The baton is about to be passed at Converse.

Nike Inc. said Monday that Michael Spillane will succeed Jack Boys as chief executive officer of the company’s Converse division at the end of the year.

Spillane, who joined Converse in 2007 as president of North American Footwear, was charged with growing the company’s apparel division as well last year when he was elevated to president of North America and Global Product for the company. A 25-year industry veteran, Spillane was ceo of Polartec and Malden Mills before joining Converse. He has also held senior positions at Tommy Hilfiger and Jockey.

Spillane will report to Eunan McLaughlin, president of Nike Inc. Affiliates. “We are very excited to have Michael in the ceo role,” said McLaughlin. “He has worked closely with Jack for the past two years developing Converse’s growth strategy. Their leadership, passion and deep understanding of the Converse consumer has uniquely positioned Converse for continued global growth.”

Nike purchased the Converse brand in 2003 for $305 million. In the first quarter, Nike reported double-digit growth at the label.

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