PARIS — Novak Djokovic is about to take a monobrand approach to dressing.
Japanese fast-fashion retailer Uniqlo has appointed the world’s number-one male tennis player as its global brand ambassador in a five-year deal that will see him wearing the brand both on and off the court.
Djokovic will wear his new Uniqlo kit for the first time at the French Open tournament at Roland Garros here, which kicks off on Sunday. The Uniqlo deal puts an end to his relationship with the Italian sportswear company Sergio Tacchini.
Peter Kim's Los Angeles-based premium denim line has always had its finger on the pulse of youth. This season, novelty is back in a way reminiscent of early Aughts, with studs, lace-ups, racing waxed denim and more. For more highlights if some of the key brands at the Vegas trade shows, go to WWD.com. #wwdfashion (📷: Patrick Gray; Styled by @thealexbadia; Story by @karihamanaka and @marcy_wwd)
"I was driving back on Saturday afternoon from the beach, and I just saw this sign saying 'Skydiving for $95.' And I was like, I can't not sky dive for $95," says Tom Bateman about a moment in Hawaii while shooting "Snatched." #wwdeye (📷: @vsteves; Interview by @ktauer; Styled by @thealexbadia)