Harnessing the same entrepreneurial spirit and creativity he used to launch beauty brand Yes to Carrots, Ido Leffler is taking on the school supplies category.
While shopping with his daughters, Leffler, cofounder of Yes To Inc., noticed the school-supply selection was bland and unexciting. “Shopping for school supplies used to be an adventure,” he said. His solution is Yoobi, a bold assortment of back-to-school products, currently rolling out exclusively to Target. Prices range from $1 to $9.
Hermès is launching a Laundromat pop-up shop in NYC - dubbed Hermèsmatic - where customers can bring their old scarves to be dip-dyed by an expert. Get all the details on WWD.com. #wwdnews (📷: @donstahl)