By  on January 21, 2014

While anticounterfeiting is a tireless fight for many brands, Coach Inc. scored a $5.5 million win last month by settling with the owner of a well-known Fort Lauderdale, Fla., flea market that was selling fake Coach goods.

In the federal court settlement, Preston Henn, owner of the Swap Shop, agreed to the multimillion-dollar payment. “Thrilled” as Coach’s deputy general counsel Nancy Axilrod was with the settlement, it was not about the money per se, but the deterrent effect the case will have on others.

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