By  on March 14, 2017

Premier Goal Club LLC and Balanced Tech Corp. filed a lawsuit against Umbro IP Holdings LLC seeking $90 million in damages for alleged breaches of trademark licensing agreements.

The lawsuit was filed Saturday night in a New York State Supreme Court in Manhattan. The 12-page complaint alleged breaches of the agreements regarding the "'Umbro' trademark and of the implied covenant of good faith and fair dealing" by Umbro, an affiliate of Iconix Brand Group Inc. Iconix, a brand management firm, owns the Umbro brand and related intellectual property assets. PGC is the footwear licensee, while BTC is the intimate apparel licensee.

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