By  on January 14, 2010

WASHINGTON — Exclusive licensing agreements between apparel makers and professional sports leagues were put to the test on Wednesday as the Supreme Court considered arguments in an antitrust case that could have significant ramifications for the industry.

The crux of the case before the high court is whether the National Football League acts as a single entity that can collectively enter into exclusive licensing deals for apparel products and is immune from antitrust laws or whether it is a collection of independently owned businesses and therefore subject to antitrust laws that prohibit price fixing and monopolies.

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