Anne Frisbie, senior vice president of global brand and programmatic at InMobi, explains.
A crowd of 1,100 celebrities, models, fashion and retail executives supported the cause.
Belstaff, Barbour and Derek Rose are just a few of the U.K. brands about to make their mark on the upcoming trade show.
Basic customized efforts will increasingly wane in the face of hyper-relevant initiatives.
There were twice as many video chats in 2017, resulting in 17 billion real-time, digital tête-à-têtes.
The designer is planning to stage “happenings” four times a year instead of shows in February and September.
Shoppers are increasingly referring to the technology, cementing it as a rising touch point for possible engagement — and data collection.
Kroger, Target and J.C. Penney garnered the “most effective” advertising ratings for November, according to the ABX Advertising Benchmark Index.
Once a year, the Ralph Pucci showroom becomes a jazz club to benefit Jazz House Kids.
Twila True explained what makes the Twila True Beauty brand an emblem of authenticity in an otherwise crowded market.
Here is how the brand maintains its dedication to authenticity, and shares its message with consumers.
Millennials are proving to be predictable, which is good news for brands targeting the demographic.