NEW YORK — At a time when many beauty companies are struggling to stay in business, one cosmetics firm is celebrating its 20-year anniversary.
Cosmetic Promotions Inc., a business providing demonstrators, training and other marketing tools to the mass beauty industry, marks the milestone with fresh ideas to keep growing in tough economy times. “I’ve seen so many changes in the years I’ve been in the business,” said company founder and chief executive officer Joann Tyson. “But the good news for my business is that when times are tough, companies look for ways to boost their business. Our clients need us more as staffs get cut and they need their sales to go up — so they turn to us to help them. When times are good there is more money for marketing.”
Hermès is launching a Laundromat pop-up shop in NYC - dubbed Hermèsmatic - where customers can bring their old scarves to be dip-dyed by an expert. Get all the details on WWD.com. #wwdnews (📷: @donstahl)