Billy May, Abercrombie & Fitch Co.’s vice president, e-commerce and cross-channel marketing, and Kate Klemmer Terry, founder of Dash Group, began with a slide that had the phonetic spelling of a simple phrase — social media.
The two stressed the impact of digital and the various mediums that enable social sharing — including Facebook, YouTube, Twitter and newest addition Google+ — and especially how to develop a social strategy for your business from a marketing perspective.
"I think that all anyone really wants in life is to have people understand us for who we actually are, despite everything," says Ruth Negga. The actress talks "Preachers" season 2 and more on WWD.com. #wwdeye (📷: Dan Doperalski)
"That's something that resonates with me too because I'm so locked into a number. If I go over that number it completely ruins my day so it's nice to get detached from the number on the scale." - Chelsea Handler on Kelly LeVeque's book "Body Love." #wwdeye (📷: John Salangsang)