In the name of modern masculinity — and selling khakis — Dockers has taken a 30-second advertising spot during Super Bowl XLIV, Feb. 7 on CBS.
The tongue-in-cheek commercial, dubbed “Men Without Pants,” marks Dockers’ return to Super Bowl action for the first time since 2002. The brand, best known for a wardrobe staple, khakis, is abandoning the sidelines to reinvigorate this admittedly tired franchise.
Hermès is launching a Laundromat pop-up shop in NYC - dubbed Hermèsmatic - where customers can bring their old scarves to be dip-dyed by an expert. Get all the details on WWD.com. #wwdnews (📷: @donstahl)