NEW YORK — It’s the dawn of a fashion advertising awakening.

Spending on apparel and accessories ads in magazines aimed at African Americans has doubled in the past five years, reaching $44.4 million in 2002, compared with just $22.5 million in 1997, according to the Magazine Publishers of America’s new African-American/Black Market Profile. Apparel and accessories was the second-largest ad-spending category in such targeted print media, following expenditures by personal care and cosmetics advertisers, which tallied $62 million in 2002, up 51 percent from $41 million five years earlier.

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