NEW YORK -- Jessica Miller is getting a lot of face time this fall at Calvin Klein Inc. Multipage portfolios, shot for the second season by Inez van Lamsweerde and Vinoodh Matadin, feature Miller in Collection, CK Jeans, Eyewear and...
NEW YORK--Jessica Miller is getting a lot of face time this fall at Calvin Klein Inc. Multipage portfolios, shot for the second season by Inez van Lamsweerde and Vinoodh Matadin, feature Miller in Collection, CK Jeans, Eyewear and Accessories."When you look at Jessica, she can be very glamorous and sophisticated and can look young, modern and playful," said Kim Vernon, who recently was named senior vice president of global advertising and communications at Calvin Klein Inc. "She has great potential because of her versatility, how flexible she is [physically and mentally] and how she participates in the creative. She really takes pleasure in the shoot."The 18-year-old Miller, who hails from Las Vegas, is currently under an exclusive contract to Klein. She also happens to be featured on the cover of the June/July French Vogue, with a fashion story shot by van Lamsweerde and Matadin.Klein's Collection ads for apparel, accessories and eyewear were shot on location in Paradise Valley, Ariz. The jeans campaign was shot in a New York studio. The male models are newcomer Raphi Kammer for Collection, and Travis, who recently made a name for himself as Klein's Underwear model, for jeans.One jeans spread, for example, features a sexy Miller in a short denim skirt and black long-sleeved shirt and black lace-up boots, next to an image of the model on the shoulders of a bare-chested Travis.One of the Collection ads shows Miller's more sophisticated side, with longer hair, black pants and a sexy sheer blouse, holding a Calvin Klein handbag, or wearing Calvin Klein Eyewear."We continued with a playful logo," said Vernon, describing the white brush strokes in the Collection logo. Before it was an etched design, she said. The jeans logo remains red, white and blue, but it's also brush-stroked.Collection ads were shot in color, and jeans remain black and white. The ads also have cutouts, which is a continuation from spring. The ads were art-directed by M/M, a Paris-based design agency, in conjunction with CRK Inc., Klein's in-house agency.A front gatefold will break in the August W, featuring Collection, CK Jeans and Calvin Klein Eyewear. In September, Vanity Fair will run a gatefold and spread (eight pages in all) featuring the women's and men's Collections, CK Jeans, Calvin Klein Eyewear and Accessories.Collection and/or CK Jeans ads will also appear in such magazines as V, Travel & Leisure, Harper's Bazaar, Town & Country, Elle, Details, Interview, Vogue, US Weekly, Blender, GQ, the New Yorker, CosmoGIRL! and Seventeen.While Vernon would not divulge the company's fall budget, she said it was flat to a year ago. For the second half of 2001, Calvin Klein spent about $7.6 million on U.S. media for women's and men's Collection, CK Jeans, Eyewear, Swimwear, Coats and Hosiery, according to CMR, a Taylor Nelson Sofres Co.Vernon said the company plans to run in excess of 3,000 ad pages globally in 2002. The ads will appear in 25 four- to 10-page portfolios in nine countries worldwide.Klein will also run his watch campaign, shot by van Lamsweerde and Matadin, in European magazines, featuring Miller and Travis with their hair messed up and wearing the watches. The imagesalso will be used for retail displays in U.S. stores.Outdoor advertising will be used in key markets for jeans, women's underwear and Klein's newest men's fragrance, Crave, said Vernon. Jeans ads will appear on a wall on the corner of Broadway and Houston in SoHo here; Sunset Boulevard in Hollywood, and newsstand kiosks in San Francisco. Outdoor advertising, including subway pillars and billboards, also will appear in such cities as Paris, Hamburg, Milan, Tokyo, Beijing, Hong Kong and Mexico City."
“I grew up in New York but I hadn’t really experienced the city in any type of touristy way…This was probably the first museum I really explored and took the time to see,” said @haileybaldwin of the @whitneymuseum. On Tuesday night, Baldwin was joined by Jemima Kirke and more at the annual Whitney Museum Gala and Studio Party, which honored Lorna Simpson, Joanne Leonhardt Cassullo and Beth Rudin DeWoody. See more photos on WWD.com. #wwdeye (📷: @lexieblacklock)
Displayed starting this week at the @fashiontextilemuseum: An exhibition on designer @orlakiely titled “Orla Kiely: A Life in Pattern,” which spans two decades and contains more than 150 pieces. “I want people to come away loving pattern and print. It’s something that makes you feel so good,” said the designer during a preview of the exhibit. Also on show are mood boards, samples, sketches and more. Head to WWD.com to see more photos. #wwdfashion
Exclusive: @dsquared2 signs fragrance licensing agreement with Euroitalia, with the first effort of the new partnership being unveiled in September. The brand will launch two scents – one for men and one for women – in Italy. Read our interview with designer Dean and Dan Caten on WWD.com. #wwdbeauty #wwdnews (📷: @zefashioninsider)
@louisvuitton has officially renewed Nicolas Ghesquière’s contract as artistic director of women's collections. "I am very pleased to open the next chapter of the story I started with Louis Vuitton almost 5 years ago," said Ghesquière, who first signed on to design the French luxury brand's women's line in 2013. Get all the details on WWD.com. #wwdnews #wwdfashion (📷: @giovanni_giannoni_photo)
“I learned then and there that I had to figure out a way in life to maintain and preserve my sense of pride when I felt good about what I did or what I represented or created,” said @saintrecords on how being bullied for wearing capri pants inspired her to be the artist she is today. Knowles was at the 70th Parsons Benefit last night where she outbid the room for a Dapper Dan customized @gucci experience. #wwdeye (📷: @lexieblacklock)
“There’s this amazing braintrust of people who know the whole universe so well. So we talked to them and they gave us more input,” said actor Alden Ehrenreich on playing the young Han Solo in “Solo: A Star Wars Story.” The cast was at NYC’s SVA Theatre last night for an advanced screening of the film, which hits theaters this week. #wwdeye #starwars #hansolo (📷: @aurorarosedecrosta)
@asaprocky spent nearly two hours in a Plexiglas box Sunday night at @sothebys putting himself through a series of “tests” to demonstrate the process of completing his new album called “Testing.” Get all the details and see all the pictures on WWD.com. #wwdeye
“I’ve struggled my whole life to find a bathing suit that fits me that doesn’t look like a maternity bra. I’m proud of the line because it’s an accurate representation of me rather than me putting on someone else’s clothes,” says @atlantabean of her swimwear collaboration with @piaarrobio, LPA X ATL. The two decided on a swimwear collab and increased the industry standard size for the pieces. Read more about the line — and our interview with de Cadenet Taylor and Arrobio — on WWD.com #wwdfashion (📷: Dan Doperalski)