By  on July 23, 2014

Long-suffering New York Jets fans are eager to see what wide receiver Eric Decker can do for the team’s offense in the season ahead. But he’s already gained a following in the fashion world as the second athlete to participate in the Buffalo Pro program undertaken for Buffalo David Bitton by Iconix Brand Group, which acquired a 51 percent stake in the denim brand in early 2013.

Decker, coming off a strong season with the Denver Broncos, will appear — both on his own and alongside model-actress Erin Heatherton — in a series of ads for Buffalo David Bitton to run beginning this week.

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