By  on January 21, 2009

Lifestyle-oriented specialty stores, move over.

Wal-Mart, Target and Coach are among the 10 chains ranked as the most valuable U.S. retail brands in Interbrand Design Forum’s first evaluation of store identities. The findings signal a new willingness on the part of consumers to let large-scale stores become “gatekeepers for their lifestyles,” said Bill Chidley, IDF senior vice president.

To Read the Full Article

Tap into our Global Network

Of Industry Leaders and Designers

load comments
blog comments powered by Disqus