By  on December 2, 2008

Colorful Cause: Celebrity Designer Program. Lilly-supporting celebrity moms — Gwyneth Paltrow, Brooke Shields, Debra Messing, Marcia Cross, Angie Harmon, Bridget Moynahan, Catherine Bell, Elisabeth Hasselbeck and Garcelle Beauvais-Nilon — have come together in honor of the brand’s milestone to create limited edition, one-of-a-kind pieces to raise funds and awareness for epidermolysis bullosa, a rare inherited skin disease that affects young children.

These celebrities each worked with the company’s design team to create limited edition mother-daughter/son looks using iconic Lilly Pulitzer prints. From dresses and tunics to swimsuits and cover-ups, the coordinating ensembles are meant to capture the spirit of the brand. The exclusive designs created for A Colorful Cause are part of the brand’s summer 2009 Jubilee collection and a percentage of proceeds from sales of the designs will support the Epidermolysis Bullosa Medical Research Foundation.

“Lilly Pulitzer’s support, as well as the participation of all the moms, will go a long way in our continued efforts to find a cure for EB,” said Andrea Pett-Joseph, executive vice president of EBMRF.

“Through this program and the designs these women have created, we’re able to give Lilly Lovers a look toward our next 50 years,” Bradbeer said. “We are honored to have these influential celebrities as partners in our Jubilee, but we are more humbled by their efforts to help raise funds through A Colorful Cause for our friends at EBMRF.”

To Read the Full Article

Tap into our Global Network

Of Industry Leaders and Designers

load comments
blog comments powered by Disqus