Most Recent Articles In Marketing and Promotion
Latest Marketing and Promotion Articles
- Kering Leads Dow Jones Sustainability Indices
- H&M Sets Global Change Award for Environment
- Adiant Acquires InSparq
More Articles By
MILAN — Tomas Maier has just signed off on his second collaboration with the St. Regis Hotel.
This story first appeared in the December 4, 2007 issue of WWD. Subscribe Today.
After a first suite in the hotel’s New York unit, Bottega Veneta’s creative director furnished a sprawling space inside Rome’s St. Regis Grand Hotel. The one-of-a-kind suite, which consists of a foyer, three bedrooms and bathrooms and a living room with a fireplace, is decorated with an airy palette, natural-hued limestone floors and New Zealand wool carpets.
Modern Bottega Veneta furniture, intreccio or woven pieces and hand-carved Venetian glass coexist with antique pieces and classic armchairs upholstered in linen and Ultrasuede. “We wanted to respect the character of the hotel and acknowledge the light of Rome, so we used very light colors like khaki, mustard and taupe,” said Maier.
The St. Regis in Rome was opened in 1894 by Cesar Ritz and has welcomed a gaggle of crowned heads and international luminaries. Legend has it the hotel sits above ruins of the Baths of Diocletian and that its tiny courtyard holds grapes from the vineyards of Pope Sistus V, who once owned the land.