By  on February 17, 2009

Despite — or possibly because of — the broad implications of the current economic malaise, manufacturers and retailers seem less fearful and frozen than they were three or four months ago. The market is flush with inventive and traditional methods to offset the downturn.

Contemporary and young contemporary exhibitors at WWDMAGIC head to Las Vegas with an array of survival skills that include more pared-down offerings, special payment terms for buyers and new operating systems to help wholesalers cut costs.

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