Imagine you’re a hip young urbanite and you pass a street mural that contains the perfect color combination for a pair of sneakers. You take a picture of it with your phone, text it to Nike and, in no time at all, Nike sends you back a message with a picture of specially designed shoes and a code that enables you to go online and order them in an instant.
Or you’re in a bar and can’t decide what to order. One quick click to Smirnoff on your phone, and you’ve not only got a full cocktail menu but mixology directions, too, for a bartender who may not be as plugged in as you.
"I think that all anyone really wants in life is to have people understand us for who we actually are, despite everything," says Ruth Negga. The actress talks "Preachers" season 2 and more on WWD.com. #wwdeye (📷: Dan Doperalski)
"That's something that resonates with me too because I'm so locked into a number. If I go over that number it completely ruins my day so it's nice to get detached from the number on the scale." - Chelsea Handler on Kelly LeVeque's book "Body Love." #wwdeye (📷: John Salangsang)