LOS ANGELES — In the face of increasing sophistication at beauty store counters, vendors at the Spa & Resort Expo and Conference differentiated themselves for the professional market by pumping up product potency and the portability of advanced devices for home and retail use.
The event, which ran from Feb. 23 to 25 at the Los Angeles Convention Center and which also has a medical aesthetics component, featured 261 exhibitors and more than 4,400 attendees scouring for the latest treatments and gizmos making waves in spas and doctors' offices.
Every product in Pamela Hill Skin Care's range, priced mostly from $20 to $50, is receiving an infusion of peptides, according to the namesake creator of the Highlands Ranch, Colo.-based brand. "We see a trend toward active ingredients that aren't as irritating as Retin-A," she said. "The whole idea is to give aestheticians a line that augments the services that they are doing."
The demand for alternatives to retinoid and retinol from customers with sensitive skin is driving Rumson, N.J.-based Skin Scientifica's launch of T'Fivve, an antiaging skin care line costing $28 to $78 and being introduced on skinstore.com. The products contain plant-derived ceramides dubbed multi lameller emulsion, ascorbyl pentapeptide and K6PC5 to aid in wrinkle reduction.
"The retinoids are commonly used in the antiaging category, and we feel that some people can't really use those on a regular basis," said Jim Plaza, president of Skin Scientifica. "This is a product you can use every day."
Months-old brand DermaSurface, based in Newport Beach, Calif., addresses concerns about hydroquinone with its $60 Surface Bright product by replacing the controversial compound with tranexamic acid. "It helps with the excess production of melanin without the side effects that hydroquinone has," said DermaSurface founder Hollie Geer. "There are not a lot of ingredients out there for hyperpigmentation."
Whether hyperpigmentation or other conditions, Canfield Imaging System's complexion analysis machines allow retailers and spas to identify customers' skin problems to guide them toward appropriate remedies. At the expo, the company introduced the Reveal Imager, a compact and lower-priced counterpart to the large Visia machine that's been employed by the likes of Procter & Gamble to boost product sales by 18 to 30 percent or more."The halo effect of having a Visia-type system is dramatic. We are expecting a comparable type of increase from the Reveal," said Jim Larkey, director of product management at Canfield Imaging Systems. He explained it takes one to two minutes to complete photo images of the skin with the Reveal, which costs around $5,000 as opposed to about $14,000 for the Visia.
Another piece of equipment registering high on the buzz meter was Tända, advertised as the first home medical device approved by the U.S. Food and Drug Administration for clinical levels of LED light therapy to treat acne and signs of aging. The Tända retails for $295 and was developed by Canadian firm Pharos Life Corp.
"The potential market is very, very significant," said Kevin O'Brien, president of Eclipse Medical Ltd., the U.S. distributor of Tända. Referring to the home device segment, he added, "It is estimated that in a couple of years, it will be at $1 billion. There will be products of low and high intensity."
Taking the final spot on the mens’ portion of New York Fashion Week calendar next month will be none other than @tomford. Though he’s shown his men’s wear in New York in the past, this will mark the first time the designer has shown his men’s collection alone during New York Fashion Week: Men’s. His runway show will debut on February 6 at the Park Avenue Armory. #wwdfashion
London-based couture house @ralphandrusso has certainly been in the spotlight, having its dresses worn by @beyonce, Angelina Jolie, Meghan Markle in her engagement photos and more. For couture, Tamara Ralph focused on ornamentation — think: feathers with chain mail, jet embroidery and clusters of pearls and crystals. See the rest of the collection on WWD.com #wwdfashion #couture (📷: @giovanni_giannoni_photo)
Minnie Mouse celebrated her 90th birthday by getting her own star on the Hollywood Walk of Fame. For her celebratory luncheon, @coach’s creative director @stuartvevers dressed her in a custom made prairie dress, complete with Vever’s take on the polka dot – black sequined versions – under a cropped motorcycle jacket. The designer also put his own mark on Minnie’s classic red shoes, infusing the color with sparkles and adding some Coach crystals. “We chose colors that were very Minnie and also represented quintessential Coach elements,” said Vevers. #wwdfashion #nationalpolkadotday (📷: George Chinsee)
@nickjonas is unveiling his first-ever apparel collection through a partnership with John Varvatos. The limited-edition capsule, which makes its debut in spring, also marks the first time the designer has collaborated with anyone on a line. “The process in working with Nick is amazing. It’s inspiring to be around someone who is not only connected with the trade that they do, but also with what’s happening in the environment around him, and how that connects to what we do with style,” said Varvatos. (RG: @johnvarvatos) #wwdfashion
@margotrobbie steps out onto the red carpet wearing @miumiu. The actress is nominated for “Outstanding Performance by a Female Actor in a Leading Role” in “I, Tonya” at the #SagAwards. (📷: Stewart Cook) #wwdfashion
For @massimogiorgetti of @msgm, the Nineties are his favorite decade. “They had a huge impact on my personal growth. What I like of the Nineties is that they are not so precise in terms of style as other decades…there was actually a bit of everything,” he said. As seen on MSGM’s Spring 2018 show: tie-dye and a bit of grunge, two styles that are synonymous with the decade #wwdfashion #wwddecades (📷: @kukukuba)