Twitter has found that auto-play, in-feed video ads in its mobile app are perceived as more relevant to users.
Video might have killed the radio star, but it certainly isn’t hurting social media.
As consumers “cut the cord” and turn increasingly to mobile devices and social platforms for media consumption, video advertising is taking over. Better phones and faster connection speeds mean more consumer eyeballs on video content — and more opportunity for marketers.
Steve Aoki held a presentation, a runway show and outdoor concert for his men's line Dim Mak. Here's a look from his spring 2018 collection, which was titled "Paradise Found." #wwdfashion #wwdmens (📷: George Chinsee)
"It's really hard sometimes. I think I have a reputation for being really tough and aggressive and pushy but I really am a very shy person who wants to be liked, and that's the conflict constantly. There's something that takes hold - I want people to like me, I don't want to be mean - but if I see something that just cries out to be answered, I go for it," says renowned NBC News correspondent Andrea Mitchell. (📷: @axeldupeux)