Outerwear struggled last winter because of the mild weather, and firms are no doubt hoping back-to-school shoppers will give them a boost. According to The NPD Group, retail sales of women’s outerwear totaled $4.2 billion in the 12 months ended July 31. As college students head back to campuses this month, they’re searching for outerwear pieces that can take them from the classroom to the nightclub. So they’re buying classic silhouettes like trenches, peacoats and parkas from contemporary designers who have subtly updated these looks in a modern way. Here, WWD surveys college students on their outerwear purchases for the school term ahead.
Peter Kim's Los Angeles-based premium denim line has always had its finger on the pulse of youth. This season, novelty is back in a way reminiscent of early Aughts, with studs, lace-ups, racing waxed denim and more. For more highlights if some of the key brands at the Vegas trade shows, go to WWD.com. #wwdfashion (📷: Patrick Gray; Styles by @thealexbadia; Story by @karihamanaka and @marcy_wwd)
"I was driving back on Saturday afternoon from the beach, and I just saw this sign saying 'Skydiving for $95.' And I was like, I can't not sky dive for $95," says Tom Bateman about a moment in Hawaii while shooting "Snatched." #wwdeye (📷: @vsteves; Interview by @ktauer; Styled by @thealexbadia)