Interest and innovation help coat makers weather the economy.
With world currencies still in flux and soaring prices of raw materials and fuel, vendors in the outerwear sector say that it is increasingly difficult to be optimistic about the business climate. But they say the only real antidotes to flat sales and stagnant growth are innovation, cost control and giving consumers even more value for their money.
Hermès is launching a Laundromat pop-up shop in NYC - dubbed Hermèsmatic - where customers can bring their old scarves to be dip-dyed by an expert. Get all the details on WWD.com. #wwdnews (📷: @donstahl)