By  on November 13, 2013

MILAN — As they round the bend toward 2014, Italian trade show organizers expressed satisfaction with this year’s fairs, noting that foreign buyers’ continued interest in Italian products kept momentum strong even as Italy’s domestic market sagged.


Emanuela Forlin, exhibition manager at Fieramilano, which organizes the MI Milano Pret-à-Porter, or MIPAP, and Sposaitalia fairs, said she had seen a marked difference in performance between Italian companies that have successfully built ties with other countries and those that work exclusively in their home territory. This year, “only those companies that work in large part abroad were able to contain their losses, and in some cases even turn profits,” she said.

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