By  on May 21, 2014

MILAN — A renewed energy is coursing through Italian trade shows, which have taken a more unified promotional approach.

Fairs reported significant increases in attendance among buyers and visitors in the first half, which is expected to continue during the rest of the year, and a plethora of events on the calendar for the second half of 2014. The upcoming Pitti Uomo in June is a prime example.

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