NEW YORK — Moving into the second half of the 2008 New York City trade show calendar, organizers in New York City are honing their exhibitor picks and devising perks to meet the needs of recession-wary retailers head-on. Tightly edited selections, a focus on accessories and international resources and amenities aimed at easing the lives of harried buyers were some of the strategies mentioned by show honchos for making the most of a soft market.
"Oh my God, we will be extremely tightly edited this show," said Elyse Kroll, chairwoman of ENK International, producer of Fashion Coterie. Fashion Coterie runs Sept. 16 to 18 at New York's Show Piers and the Jacob K. Javits Convention Center. "We're working hard to find what retailers want to find when they come to New York and finding them those collections."
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