By  on June 25, 2008

Lower travel costs and an updated Web site boost the profile of FCD.

Saving money was a big factor in Stephanie Kennedy's decision to shop FashionCenterDallas for the first time last month, and she plans to return in August.

"I can't fork out the money to go to New York five times a year — it's insane," said Kennedy, who owns Nectar contemporary boutique on St. Simons Island, Ga. "It was a fraction of that for me to go to Dallas, and we had such a good time in the showrooms. It's more relaxed, and I found a lot of new lines."

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