Las Vegas trade show operators are sharpening their focus.
With the uneven economy putting pressure on retailers’ budgets and schedules, it’s not enough to throw brands together and hope buyers will turn up at trade shows. Advanstar Global LLC — owner of MAGIC, WWDMAGIC, Project, Pool, FN Platform, Sourcing and ENK, which it acquired last month— and Business Journals Inc. — owner of AccessoriesTheShow, MRket and Stitch, formerly known as Moda Las Vegas — are keenly aware of that and are refining their messages and the selections of brands at their trade shows to insure buyers understand their role in satisfying specific merchandise needs.
Peter Kim's Los Angeles-based premium denim line has always had its finger on the pulse of youth. This season, novelty is back in a way reminiscent of early Aughts, with studs, lace-ups, racing waxed denim and more. For more highlights if some of the key brands at the Vegas trade shows, go to WWD.com. #wwdfashion (📷: Patrick Gray; Styles by @thealexbadia; Story by @karihamanaka and @marcy_wwd)
"I was driving back on Saturday afternoon from the beach, and I just saw this sign saying 'Skydiving for $95.' And I was like, I can't not sky dive for $95," says Tom Bateman about a moment in Hawaii while shooting "Snatched." #wwdeye (📷: @vsteves; Interview by @ktauer; Styled by @thealexbadia)