LET THE CELEBRATIONS BEGIN: Giorgio Armani kicked off the celebrations of the company’s 40th anniversary by launching a dedicated Web site on Monday. Available at Armani.com/atribute, during the next 40 weeks, it will be constantly updated with new content focused on the stories, people and initiatives that have marked the evolution of the company over the years. Special activities will also be developed across the Italian designer’s social networks, where users will be invited to interact and share their experiences linked with the company using the #atribute hashtag.

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