STREET STARS: Citadium is literally combing the streets for its new ad campaign stars. The urban apparel megastore has enlisted Wad Magazine for the second year running to cast its fall campaign.
Wad co-creator and casting director Brice Compagnon will join Citadium director Sophie Bocquet at an open casting call at the Rue Caumartin flagship on May 5. They will select 20 fresh faces to serve as muses for a photo shoot come September. Candidates who are unable to attend can also post headshots on the magazine’s Web site, wadmag.com.