RED AHEAD: Designers hiring new photographers for their ad campaigns seems to be the trend for spring. Yves Saint Laurent is the latest, tapping Mert Alas and Marcus Piggott for its ads in favor of Juergen Teller, who has shot them for the last few seasons. But back for her third spring appearance is model Karen Elson, whom designer Stefano Pilati considers “emblematic of the YSL woman,” according to a YSL spokesman. The change at YSL follows Christian Dior’s decision to hire Craig McDean instead of Nick Knight for its spring ads. — Miles Socha

GENUINE AUTHENTIC: In an era when every budding actress has a stylist and a mouthpiece, it makes sense there’d be a certain nostalgia for underground style icon Edie Sedgwick. “Because of girls like Paris Hilton, there’s a hunger for these lost, authentic souls,” is how Ingrid Sischy, the editor of Interview, put it Friday night at a party she hosted with Gucci for David Weisman and Melissa Painter, who just wrote “Edie: Girl on Fire,” a biography that’s coming out just before the December release of the Weinstein Co.’s bio-pic “Factory Girl.” Seen in the crowd were Kate Bosworth, Factory veterans Tom Cashin and Jay Johnson, singer Vanessa Carlton and the actress Vera Farmiga, who’s appearing this fall in Martin Scorsese’s “The Departed” and Anthony Minghella‘s “Breaking and Entering.” “I wore my stripes in honor of her,” Farmiga joked of Sedgwick. And no stylist helped her with the reference either, she added. “I will not work with a stylist. I don’t need someone to dress me and I don’t think anyone knows me as well as I do.” — Jacob Bernstein

GEORGE ON BOARD: George Kolasa has been named as senior vice president of communications at Giorgio Armani Corp. His start date is Dec. 4. Most recently, Kolasa worked at Karl Lagerfeld and prior to that he was at Tommy Hilfiger. — Rosemary Feitelberg

This story first appeared in the November 21, 2006 issue of WWD.  Subscribe Today.

LIFETIME AWARDS: The Magazine Publishers of America and the American Society of Magazine Editors is honoring Thomas O. Ryder and Lewis Lapham with lifetime achievement awards. Following in the footsteps of winners such as Cathie Black and Hugh Hefner, Ryder, chairman of the board for the Reader’s Digest Association, will receive the Henry Johnson Fisher award, while the Magazine Editors’ Hall of Fame award will be bestowed upon former Harper’s magazine editor in chief Lapham, who is being honored for his work as the magazine’s national correspondent. Each winner will receive $10,000 to donate to the charity of his choice; Lapham will receive his prize from Quad/Graphics, while Time4 Media is backing Ryder’s honorarium. The award ceremony will take place Feb. 1 at Gotham Hall. — Amy Wicks

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