The latest social media updates from the fashion world:
Vince joined Twitter. Start following @VinceSays.
@fiercegrandma has a message for Twitter newbie, Kanye West: hey Kanye: maybe pack a book or two in that designer luggage so that your tweets are spelled correctly #ignorancenotsochic
@NARSissist: In my office, we are deconstructing the pros and cons of Coke Zero vs. Diet Coke. Bottle vs. can. Tough decisions!
Tory Burch had bloggers and online editors style looks with their denim collection this week, and the brand has enabled a Facebook tab so “likes” can vote for their favorite head-to-toe looks from The Jet Set Girls, Fashionista, Lucky, Style.com, InStyle and Nylon.
Michael Kors introduced a new and improved “glammed out” Facebook tab, according to the brand’s official page.
BLOGS AND WEB SITES
Helmut Lang has partnered with Foursquare, and on August 7 the brand will give a limited edition tank to anyone who checks in to either of the flagship stores (while supplies last, of course).
New York: 819 Washington Street
Los Angeles: 8428 Melrose Avenue (at Croft)
Calypso St. Barth launched a short film centered around the “L’esprit Boheme” (Bohemian spirit) early fall collection today at calypso-celle.com, produced by Rockville Creative and directed by Deb McKeand of Worktable NYC. Additionally, longstanding Calypso model and star of the film, Alicia Rountree, launched her own blog, which you read all about on the brand’s Web site. Rountree will chronicle her travels both personal and professional, as well as keep readers in the know about the best places to eat and shop. Fun fact: The dogs in the film actually live on the property and are part of a rehabilitation program instituted by the owners to take in abandoned dogs with severe medical issues. Donations can be made to BARC shelter at barcshelter.org.
Rebecca Minkoff relaunched her blog this week. While the Minkette Web site originated as a personal blog for Minkoff this past April, it has evolved to include an updated design, more robust content and additional ways for consumers to connect with the brand. Among the new features are free downloads (such as desktop wallpapers), monthly guest bloggers and a special orders section to design your own bag.
Katherine Powers and Hillary Kerr of Who What Wear have partnered with Visa on behalf of new online shopping tool, Rightcliq by Visa, which launched this week. For the two former fashion editors, who turned their sights to the online world when they founded whowhatwear.com in 2006, a partnership with a product that helps consumers browse and compare products more efficiently, lets users create a Wishspace and promises to increase the online shopping experience all around seems like a logical choice. “We’ve literally dreamed about a tool like this,” Kerr told WWD. “We know how tricky and time-consuming online shopping can be, and we think Rightcliq really fills a need for online shoppers. In our work and in our personal lives, we spend a lot of time organizing the items we find while shopping online, and curating mini collections. It allows everyone to be an editor.”