Vanity Fair Campaign Hollywood, the magazine’s annual weeklong celebration leading up to the Academy Awards, in partnership with its leading advertisers, will return for its 18th year beginning on Feb. 21. That night, with 12-time beauty partner L’Oréal Paris, VFCH will toast Young Hollywood with a fete at Delilah cohosted by executive West Coast editor Krista Smith and Dakota Johnson.
On Feb. 22, VFCH pairs up with Barneys New York, its four-time luxury retail partner, for a dinner at Chateau Marmont cohosted by Lionsgate to celebrate the record-breaking Oscar-nominated film “La La Land.”
The next night, Feb. 23, there’s another event at the Chateau, this one a cocktail party with five-timer Lancôme to toast the March Hollywood issue.
Finally, on Friday night, Feb. 24, newbie luxury automotive sponsor Genesis, while providing transportation for VIPs all week, will cohost a party at Spago for the Fox film “Hidden Figures,” also up for Best Picture.
Dom Pérignon will be the exclusive Champagne at all VFCH 2017 events, which will benefit charities including St. Jude Children’s Research Hospital, the Roar Foundation Shambala Preserve and the American Civil Liberties Union.
On the big night of Sunday, Feb. 26, VF’s editor in chief Graydon Carter will host the magazine’s annual dinner and after party, which will return to a specially built space connecting the Wallis Annenberg Center for the Performing Arts with Beverly Hills’ City Hall and its gardens.