Thursday was a day of changes at Condé Nast — perhaps not the kind its employees would have liked to see.
Following news of the closure of Self’s print edition, a handful of the company’s titles had to readjust their budgets for the year ahead and let go of some of its staffers.
As part of the cuts, W’s executive beauty director, Jane Larkworthy, will be leaving the magazine. The glossy also let go three other employees. Larkworthy, a prominent figure in the beauty industry, will not be replaced, but the magazine will continue covering the beauty sector by way of contributors.
W’s masthead is already pretty slim. Before Thursday’s cut, it had about 30 editors on its masthead, including photo and art staffers, contributing editors and market assistants. The magazine, which publishes 10 times a year, has thrown more of its resources into digital in recent years.
WWD reached out to W regarding whether it would reduce its frequency as it had fewer resources now, a spokeswoman said there would be no changes.
Although it has never had an expansive reach — in the first half of this year, the Alliance for Audited Media said its total paid and verified circulation totaled 445,523 and newsstand sales equaled 8,848 — it has filled a void as an upscale, arty glossy for Condé Nast. Still, it could be telling where W is cutting.
As has been the case with some of the layoffs at Condé Nast, some employees could be reassigned to other positions within the company. It could not be determined if Larkworthy would find a home elsewhere.
Larkworthy joined W in December 2000 when the magazine was part of Condé Nast’s Fairchild Publications, owner of WWD. In 2010, Condé Nast retained W and formed Fairchild Fashion Group, which consisted of WWD, Footwear News and other properties. Four years later, Condé Nast sold Fairchild to Penske Media Corp.