Quiksilver Inc. has sold its snowboarding subsidiary, Mervin Manufacturing Inc., to Extreme Holdings Inc.
Terms of the agreement were not disclosed. The all-cash transaction is expected to close in several weeks and is subject to certain customary closing conditions, the company said. Net proceeds from the Mervin sale will be used to reduce the amounts drawn on its credit facilities and “make investments in its emerging markets,” the company said.
After the sale, Mervin will continue to manufacture snowboards for Quiksilver’s Roxy brand under a separate license.
The company said in May it has a multiyear profit improvement plan that includes the divestiture of noncore businesses so it could focus on the firm’s three flagship brands. The three brands are Quiksilver, Roxy and DC.
@deciem is all about transparency and approachability. At this year’s WWD Digital Beauty Forum, the brand's co-CEO @nicolakilner said talking to customers directly about the ingredients in products and how they work is key. #wwdsummits #wwdbeauty
‘We didn't know how relevant our film would be when we were making it. When Steven [Rogers] wrote the script Trump wasn't president, class divide in America wasn't as evident as it is now, though it was present. The Time’s Up movement hadn't began and the way we look at women and treat women who speak out — thankfully that is something that seems to have shifted in the last year. I think we just need to continue making art that provokes the conversation and do what we can,’ said ‘I, Tonya’ actress @margotrobbie. Head to WWD.com to see all the celebrities who walked the red carpet @bafta #timesup #wwdeye (📸: Neil Hall)
Gemma Arterton is joined on the @bafta’s red carpet by Eileen Pullen and Gwen Davis, the two women who started the fight for the pay-gap. ‘They represent a normal person speaking out for what is right. Speak out, we will listen and anyone can speak out,’ said Arterton. #eebaftas #timesup #wwdeye (📸: David Fisher)