In this metropolis of more than 20 million people, the waterfront alongside the Huangpu River, which cuts through the heart of the city and is known by locals simply as the Bund, receives an inordinate amount of attention due to its posh hotels, upscale restaurants, luxury-brand storefronts and stunning views of the skyline of Pudong, the district across the river where towering skyscrapers sprout up as quickly as new trees in the spring.
However there is a section of the Bund that could soon overshadow, or at least compete with, the historic part that has stolen the spotlight for so long. It is located about a mile south of the developed portion of the waterfront, and thus is mostly referred to now as the “south Bund.” There are big plans for the area — in fact, overwhelming plans.
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