Bottega Veneta is using the allure of the Cannes Film Festival by inaugurating its new boutique on Boulevard de la Croisette in Cannes, France, on Wednesday.
The 648-square foot space was designed by the fashion house's creative director Tomas Maier and houses handbags, footwear, jewelry, small leather goods and home accessories.
The store features aerodynamic, vertical window louvers made from palm wood and steel, Ultrasuede covered walls, mohair upholstery and custom-dyed, pure New Zealand wool carpets.
"We are pleased to open a new store on one of the most beautiful boulevards in France," said Maier. "Cannes has always been one of the most sought after destinations and we are pleased to be able to finally accommodate our clients who travel there."
The store will also be home to "The Knot: A Retrospective," a traveling exhibition celebrating the 30th anniversary of the brand's iconic clutch that will later land in Bottega Veneta flagships worldwide. The exhibition will display over 50 versions of the small, rounded box clutch, which upon Maier's arrival in 2001, was enriched with a small leather knot that spurred its name. Since then, new renditions appear in every Bottega Veneta collection.
The range goes from the Jardin Knot, made with a profusion of leather blossoms to the Art Deco-inspired versions in sterling silver and faceted onyx. Many styles are limited to only 25 pieces.
Maier said that one of the biggest challenges when organizing the retrospective was digging out pieces from the Eighties and Nineties since the former Bottega Veneta owners didn't keep an archive. "We had to research in vintage stores and private collections," he said.
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