By  on November 23, 2009

NEW YORK — The transformation of West 34th Street has been on a steadily upward trajectory. Now the gentrification is starting to push west and south even as stores continue to open on the prime block between Fifth and Sixth Avenues.

Conway, the discount clothing store with its bins of bargains and cheap clothing squeezed onto rounders, has had a big presence in the area for years. Local real estate sources said the retailer’s stores at 245 West 34th Street and 225-253 West 34th Street, both between Seventh and Eighth Avenues, are on the market. Ricky Cohen, vice president of Conway, couldn’t be reached for comment.

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