LONDON — Sojin Lee, formerly of Net-a-porter.com, and Simon Fuller, the British music impresario and investor behind Roland Mouret and David and Victoria Beckham’s women’s collections, are ready to spin the concept of fashion-as-entertainment into an online business.
Later this year, the duo will launch Fashionair, a Web site that aims to offer an insider’s view of the industry’s personalities, latest news, styling secrets and hottest closets. The new site, which is like a fashion magazine come to life on screen, will not sell any merchandise. Instead, it will promote styles, trends and brands — and hopes to drive user traffic to more than 500 e-tailers worldwide.
"You start one way as a baby, but why shouldn't you be able to choose your own path as opposed to culturally people telling you which way to go?" - Thom Browne at his men's spring 2018 show, where he celebrated gender fluidity. #pfw #wwdmens (📷: @delphineachard)
"I think that all anyone really wants in life is to have people understand us for who we actually are, despite everything," says Ruth Negga. The actress talks "Preachers" season 2 and more on WWD.com. #wwdeye (📷: Dan Doperalski)