Located in the upmarket Glorietta mall in the central business district of Makati City, the 4,300-square foot concept store opened June 15, with eager teens rushing in to have the Aéropostale “experience”, which included being treated to freebies and in-store promotions throughout the day, as well as a resident DJ, Mars Miranda, and local bands like Never the Strangers and Up Dharma Down.Playing host were the Aéropostale Style Ambassadors, a group of stylish teens dressed in Aéropostale.
True to the brand’s DNA, the store features brick walls and molded ceilings, evoking the feel of a cool New York loft.It is divided into five rooms.The Entry Room and The Fashion Room are where the highlights of the latest collection are displayed.The Swing Room showcases denims and graphic tees, while The Heritage Room contains the logo classics.The Live Love Dream Room is where the new line Live Love Dream by Aéropostale is featured, which is a collection of sleepwear, underwear, yoga and active wear for girls.
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