By  on March 6, 2008

MIAMI BEACH — Alchemist boutique has devised a new formula.

Since relocating from a one-year-old temporary location around the corner to a permanent address at 438 Lincoln Road in November, the store has seen strong sales by offering designs from Rick Owens, Libertine, Hervé Léger and other collections. While the temporary location offered only contemporary brands, the new store is attracting a higher-end shopper, looking for more designer and higher-end contemporary labels. A few of the lines that were dropped during the relocation process include McQ, Goldsign and Norma Kamali.

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