Anthropologie is opening an accessories-only store Oct. 29 in Chevy Chase, Md., the first of several new retail concepts it will roll out.
Glen Senk, chief executive officer of Urban Outfitters Inc., Anthropologie’s parent, has said the company was close to finding a location for Leifsdottir in Manhattan and revealed the brand will open its first wedding store “somewhere like Texas, Nashville or Chicago.”
The 1,400-square-foot accessories-only store at 5402 Wisconsin Ave. will have the largest selection of shoes, handbags, scarves, belts, costume jewelry, fine jewelry and, for the first time, estate and antique jewelry, including one-of-a-kind brooches and engagement rings. There will also be handcrafted one-off pieces and reworked vintage styles.
The store shares the eclectic Anthropologie aesthetic. The gallerylike space has a custom concrete tile floor arranged in a herringbone pattern, a plastered gallery space with a low ceiling and a fumed oak floor. An entire wall is a collage of reclaimed doors, pieced together and covered in white enamel. A 20-foot-long French cabinet anchors the back wall.
The store’s initial assortment will include shoes by designers Rachel Comey, Chie Mihara and Bourne, among others. Accessories were designed by Marion Vidal, Eugenia Kim, Ikou Tschuss and Leslie Oschmann.
The merchandise mix leans heavily toward shoes, with the category accounting for more than 50 percent of overall product. “Our customer is always in search of truly special shoes,” said Wendy Wurtzburger, co-president and chief merchandising officer of Anthropologie. “She is driven by her personal taste and appreciation for design.” Prices for most shoe styles fall between $150 and $350, “but we have gone a little higher for a few irresistible styles. We’ll have shoe designs we haven’t shown before, handtooled vintage handbags and antique jewelry we haven’t carried before.”
Estate and antique jewelry will be supplied by Doyle & Doyle and Garland Collects. Prices for the fine and estate and vintage jewelry won’t exceed $1,000, Wurtzburger said, but added, “If we find something we can’t resist, we’ll bring it to our customer [regardless] of price.”
The accessories-only store is around the corner from an existing Anthropologie unit. While Wurtzburger said the synergies are obvious, “accessories-only can work when it’s next to an Anthropologie or in a separate location. We’re going to try street and mall locations. It will work in many venues.”
Larger Anthropologie stores, where accessories can get lost, may incorporate merchandising techniques from the accessories-only units, which are seen as a lab.
There’s just one small detail left unfinished. “It doesn’t have a name yet,” Wurtzburger said of the store. “It will say Anthropologie on the door. The display and branding will make it feel like Anthropologie, but a unique Anthropologie.”
“My personal philosophy to beauty is paying attention to oneself. I love to be outdoors, lots of fresh air, trying to take care of yourself as best you can. I always notice that comes through,” says Felicity Jones, the global face of @shiseido-owned @cledepeaubeauteus, which launches today. Head to WWD.com to read more about the actress’ love for beauty and how she prepared for her new role in “The Basis of Sex,” playing the young Ruth Bader Ginsburg. #wwdbeauty (📷: @dandoperalski)
For men’s fall 2018, @giuseppezanotti drew on elements from streetwear, sport, biker, combat and rock ‘n’ roll. Pictured here are a pair of shoes from the collection, featuring zippers, rhinestones, and silver hardware. Head to WWD.com to see a roundup of the accessories from Milan’s men’s fall 2018 shows. #wwdfashion (📷: Andrea Delb)
To celebrate the 25th anniversary of @ralphlauren’s snowboarding collection, the brand is mining its archives. The iconic brand is reintroducing vintage styles and dropping new designs for a color capsule that will be available in Ralph Lauren stores and @openingceremony on January 25. The capsule will consist of 10 pieces, including the Snow Beach Pullover, pictured here, which is a collector’s item that rapper Raekwon wore in Wu-Tang Clan’s “Can It Be All So Simple” video. #wwdfashion (📷: Tom Gould)
For @rochasofficial’s pre-fall 2018 collection, creative director Alessandro Dell’Acqua channeled the sophisticated and intriguing Catherine Denevue in the film “Belle de Jour.” Polished collarless coats, midi skirts, suits and ’60s graphic motifs were all featured in the collection, adding a sense of discreet luxury. See the rest of the photos on WWD.com #wwdfashion
“We tried to produce clothing of that couture quality, but the most daunting part was that we only had a matter of days [to do it],” said costume designer Lou Eyrich, who recreated Gianni Versace’s iconic looks for @americancrimestoryfx. Eyrich searched online retailers and vintage shops for original pieces from the design house and for @penelopecruzoficial, who plays Donatella Versace. Head to WWD.com to read how she created the Versace world. #wwdfashion
Only three months after her stellar debut catwalk season, @kaiagerber has inked her first big design collaboration –– with @karllagerfeld. The collection blends Lagerfeld’s Parisian chic aesthetic and the model’s signature West Coast casual style via RTW, accessories, footwear and more. The #KarlLagerfeldxKaia collection will launch in September with a series of events. Get all the details on WWD.com. #wwdnews #wwdfashion
Harrods plans to remove the famous statue of Princess Diana and Dodi Al Fayed from the bottom of the Egyptian escalators and hand it back to Mohamed Al-Fayed. “We are very proud to have played our role in celebrating the lives of Diana, Princess of Wales and Dodi Al Fayed at Harrods and to have welcomed people from around the world to visit the memorial for the past 20 years,” said Michael Ward, Harrods managing director. “With the announcement of the new official memorial statue to Diana, Princess of Wales at Kensington Palace, we feel that the time is right to return this memorial to Mr. Al Fayed and for the public to be invited to pay their respects at the palace.” More on the news, with reporting by @loreleimarfil, at WWD.com. #wwdnews