NEW YORK — Aurora Fashions, the U.K. group behind Warehouse, Oasis and Coast, will launch its first e-commerce platform in the U.S. on May 15.
The transactional site will have a shared basket for easy navigation between brands and combined checkout to maximize cross-selling. The brands will benefit from increased traffic, while the three options will give consumers a stronger product selection.
Hermès is launching a Laundromat pop-up shop in NYC - dubbed Hermèsmatic - where customers can bring their old scarves to be dip-dyed by an expert. Get all the details on WWD.com. #wwdnews (📷: @donstahl)