NEW YORK — Barneys New York is rebranding two of its largest Co-op units as a prelude to the transformation of its entire Co-op fleet, including the possible elimination of the nameplate from freestanding stores.
Co-op stores at 2151 Broadway, on the Upper West Side, here, and The Grove in Los Angeles, will be rebranded as simply Barneys New York come summer.
Hermès is launching a Laundromat pop-up shop in NYC - dubbed Hermèsmatic - where customers can bring their old scarves to be dip-dyed by an expert. Get all the details on WWD.com. #wwdnews (📷: @donstahl)