By and  on January 17, 2008

PARIS — France's E. Leclerc supermarket chain has publicly threatened to withdraw six products, including items by cosmetics giants L'Oréal and Beiersdorf, from its shelves on Feb. 1 if manufacturers don't reduce their prices.

The retailer, which built its business on promising low prices, took out full-page advertisements in daily newspapers here Wednesday, including Libération and Le Figaro, denouncing alleged price increases of 18 to 20 percent since August.

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