By  on July 2, 2010

French Connection has developed a new brand, Pippa, and Bloomingdale’s will have the exclusive on the fall launch.

Pippa, described by officials as a collection of contemporary workwear essentials, will be at all Bloomingdale’s stores and bloomingdales.com in the second week of August, but shoppers will be able to preorder on bloomingdales.com/pippa in mid-July.

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