NEW YORK — Bluefly.com, the off-price fashion e-tailer, has a new address — and it doesn't start with www.
The online retailer has opened a holiday store at Underground-NYC, a 10,000-square-foot marketplace for emerging designers at 1031 Avenue of the Americas, near 39th Street here. Underground-NYC, which rents small booths to artists and designers, allocated 1,500 square feet for Bluefly, by far the largest space of any vendor, said Jim Ressler, a co-owner of Underground-NYC.
"You start one way as a baby, but why shouldn't you be able to choose your own path as opposed to culturally people telling you which way to go?" - Thom Browne at his men's spring 2018 show, where he celebrated gender fluidity. #pfw #wwdmens (📷: @delphineachard)
"I think that all anyone really wants in life is to have people understand us for who we actually are, despite everything," says Ruth Negga. The actress talks "Preachers" season 2 and more on WWD.com. #wwdeye (📷: Dan Doperalski)