British fast-fashion e-tailer Boohoo.com is re-creating famed Manchester nightclub Haçienda on Thursday in New York to promote the recent launch of its U.S. site. Set in a former firehouse on Lafayette Street, the one-night-only party is meant to evoke the rave and house music scene of the Eighties and Nineties that turned Haçienda into a legendary club venue. Among other claims to fame, Madonna played her first U.K. gig there in 1984.
Based in Manchester, Boohoo launched a U.S.-specific site in the fall and is gaining traction here with its wide-ranging selection of inexpensive, private-label styles for an 18- to 25-year-old target demographic, said co-chief executive officer Carol Kane. At any one time, the site offers 8,000 items, such as body-conscious dresses, denim, skirts and footwear, with 100 new choices added every day. The majority of its merchandise sells for between $20 and $50, with a higher-end Boohoo Boutique line offering more intricate designs and tailored styles that sell for up to $150.
“I see things on the hanger and I’m, like, ‘I never knew that color worked on me.’ It’s things you necessarily wouldn’t choose to wear, but once you put them on, you see why Janie is who Janie is." — Lily Collins on working with former "Mad Men" costume designer, Janie Bryant on creating looks for her role as Celia Brady's in Amazon series, "The Last Tycoon." 📸@jilliansollazzo #wwdeye
EXCLUSIVE: Sarah Rutson has been tapped to Build New American Fashion Group. The parent of Joie, Equipment and Current/Elliott hired the merchant to rev up its brands and expand its portfolio into designer, beauty and lifestyle categories. Read more on WWD.com, link in bio. #wwdfashion
Michael Kors' $1.3B Jimmy Choo deal has the company squaring off with Coach Inc. as both seek to build American powerhouses. Coach bought Stuart Weitzman in 2015 and Kate Spade just two weeks ago, but Michael Kors' acquisition may be putting pressure on its rival in the new push for scale. #wwdnews (📷: George Chinsee)
Meet actress Lucy Boynton, who plays opposite Naomi Watts in the recently released Netflix series "Gypsy." Boynton stopped by WWD to talk about her upcoming projects and her nomadic lifestyle. Get all the details on WWD.com. #wwdeye (📷: @dandoperalski)