The company said Tuesday that it has signed a licensing deal with an affiliate of Italian manufacturer Fingen SpA to reintroduce CK Calvin Klein apparel and accessories in Europe and the Middle East. Starting next spring.
NEW YORK — Calvin Klein Inc. is crossing the global bridge again.
The company said Tuesday that it has signed a licensing deal with an affiliate of Italian manufacturer Fingen SpA to reintroduce CK Calvin Klein apparel and accessories in Europe and the Middle East. Starting next spring, CKI and the licensee will distribute the bridge collection in department stores and relaunch a CK retail network in those regions. The plan is to open more than 50 freestanding CK Calvin Klein boutiques over the next five years in cities such as Milan, Paris, London, Berlin, Madrid and Dubai.
Since Phillips-Van Heusen acquired CKI in 2003, the company has invested more heavily in its bridge business, relaunching CK in the U.S. in an agreement with G.A.V. and strengthening the distribution of the label throughout Asia.
"The CK bridge business is a very important part of our brand architecture," said Tom Murry, president and chief operating officer of Calvin Klein Inc. "We have been working for a long time to get back into the bridge business in apparel, in footwear and accessories on a global business. And we have been judiciously getting back into the business region by region, being careful to make sure we are with qualified partners who share our long-term vision."
The company previously had a CK Calvin Klein global agreement with Stefanel, which was terminated in 2001.
"The approach we have taken this time is to be more regional, and find partners in each region that really understood their individual markets and specialized in those markets," said Murry. "We have a global identity, which is maintained by creative director Kevin Carrigan, but as important as the global identity is regional specialization."
Currently, CK-branded sportswear, suits, furnishings and handbags are distributed by Onward Kashiyama in Japan. CKI has a deal with Club 21 for CK Calvin Klein men's and women's sportswear, men's tailored clothing and furnishings, women's and men's dress shoes, women's handbags and small leather goods for Southeast Asia. Club 21 plans to operate 15 CK stores in regions such as Hong Kong, Singapore, Taiwan, Thailand and Malaysia by yearend.
Fingen, which is also the licensee for Calvin Klein Jeans in Europe and Asia, will operate the CK Calvin Klein showroom in CKI's Milan headquarters.
“I see things on the hanger and I’m, like, ‘I never knew that color worked on me.’ It’s things you necessarily wouldn’t choose to wear, but once you put them on, you see why Janie is who Janie is." — Lily Collins on working with former "Mad Men" costume designer, Janie Bryant on creating looks for her role as Celia Brady's in Amazon series, "The Last Tycoon." 📸@jilliansollazzo #wwdeye
EXCLUSIVE: Sarah Rutson has been tapped to Build New American Fashion Group. The parent of Joie, Equipment and Current/Elliott hired the merchant to rev up its brands and expand its portfolio into designer, beauty and lifestyle categories. Read more on WWD.com, link in bio. #wwdfashion
Michael Kors' $1.3B Jimmy Choo deal has the company squaring off with Coach Inc. as both seek to build American powerhouses. Coach bought Stuart Weitzman in 2015 and Kate Spade just two weeks ago, but Michael Kors' acquisition may be putting pressure on its rival in the new push for scale. #wwdnews (📷: George Chinsee)
Meet actress Lucy Boynton, who plays opposite Naomi Watts in the recently released Netflix series "Gypsy." Boynton stopped by WWD to talk about her upcoming projects and her nomadic lifestyle. Get all the details on WWD.com. #wwdeye (📷: @dandoperalski)