Fast-growing Russian mass merchant Magnit will be carrying an American asset as it continues its expansion push.
The Krasnodar-based retailer, which exceeded $11.5 billion in sales in 2011, its 18th year in business, has launched Cherokee apparel for men, women and kids in select units among its fleet of more than 5,000 convenience stores and 93 hypermarkets. The arrival of Cherokee merchandise, undertaken with a marketing campaign including in-store promotion and print, television and other advertising, comes about nine months after Cherokee signed a licensing agreement giving Magnit exclusive rights to the brand name in Russia, according to Henry Stupp, chief executive officer of Cherokee Inc.
Steve Aoki held a presentation, a runway show and outdoor concert for his men's line Dim Mak. Here's a look from his spring 2018 collection, which was titled "Paradise Found." #wwdfashion #wwdmens (📷: George Chinsee)
"It's really hard sometimes. I think I have a reputation for being really tough and aggressive and pushy but I really am a very shy person who wants to be liked, and that's the conflict constantly. There's something that takes hold - I want people to like me, I don't want to be mean - but if I see something that just cries out to be answered, I go for it," says renowned NBC News correspondent Andrea Mitchell. (📷: @axeldupeux)