By  on November 12, 2008

“In 1999, I fell in love with my computer," said Natalie Massanet, founder and chairman of Net-a-porter.com. “I thought maybe we should be moving the store to where the customer is, which is right in front of her. Women’s lives have changed quite a bit.”

The Net-a-porter customer no longer has time to spend all day getting her hair done and shopping on the high street, she said.

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